11 best SaaS partner programs for digital agencies

As a digital company proprietor, discovering the appropriate SaaS partner program could be a game-changer. Partnering with a top-notch supplier not solely expands your service choices but additionally creates new alternatives to develop your enterprise. However, with so many choices on the market, discovering the appropriate match can get actually overwhelming actually quick. 

Fear not, we’ve acquired you lined! We’ve researched and compiled an inventory of the highest 11 reseller programs supplied by the best SaaS corporations available on the market, full with a breakdown of their options and advantages.

Table Of Contents

So, let’s dive in and uncover the best SaaS reseller programs for your advertising and marketing company!

11 best SaaS partner programs

1. GetResponse MAX partner program

GetResponse MAX partner program for marketing agencies

GetResponse MAX is a custom-priced e mail advertising and marketing automation software program that takes care of your campaigns, builds workflows, optimizes with AI, and a lot extra! 

Our GetResponse MAX  Partner Program supplies a wonderful alternative for digital agencies to develop their attain and maximize their effectiveness. 

Revenue sharing mannequin: 

GetResponse MAX companions can earn as much as a 50% fee on clients’ lifetime worth on a reseller plan. 

Why select GetResponse MAX Partner Program: 

  • free coaching and prolonged partner certification program; 
  • joint advertising and marketing alternatives; 
  • free MAX2 account for the partner; 
  • 2 co-financed occasions per 12 months; 
  • devoted partner and onboarding supervisor; 
  • 3 annual partner conferences. 

Possible limitations: 

GetResponse MAX is a complete {custom} answer designed for mid-sized and huge enterprises. If most of your shoppers come from smaller organizations, you may wish to opt-in for a much less profound referral program, resembling GetResponse Affiliate Program. 

2. HubSpot Solutions partner program for agencies

Hubspot Solutions Partner Program

HubSpot is an all-in-one inbound advertising and marketing and gross sales software program that empowers entrepreneurs to draw, interact, and delight clients.

The HubSpot’s Solutions Partner Program is a game-changer for digital advertising and marketing agencies, offering you with a complete suite of instruments and sources to drive distinctive development for your shoppers. By becoming a member of the devoted HubSpot’s Partner Program for advertising and marketing agencies – Solutions, you possibly can leverage the platform’s highly effective options to optimize lead era, nurture buyer relationships, and obtain outstanding advertising and marketing success.

Revenue share: 

If you select HubSpot’s program for your SaaS partnership, you’ll be incomes on a percentage-based mannequin, including as much as 20% of web income per every finish person you refer.

Why select HubSpot Solutions Partner Program: 

  • companions achieve entry to HubSpot Solutions partner listing
  • co-marketing alternatives and enablement sources
  • coaching and partner certification
  • devoted account supervisor
  • a chance to waive onboarding charges for your shoppers

Possible limitations: 

As is commonly the case with HubSpot digital merchandise, this SaaS partner program doesn’t are available low-cost. Certified companions must be able to pay $400/month and a one-time onboarding charge that begins at $3000 to take part.

3. Adobe Solution Partner Program

Adobe solution partner program for agencies

As a number one supplier of inventive and advertising and marketing options, Adobe empowers entrepreneurs to create impactful campaigns and drive measurable outcomes.

The Adobe Solution Partner Program supplies digital advertising and marketing agencies with a novel alternative to collaborate with Adobe and ship distinctive digital experiences to their current clients. By becoming a member of the Adobe Solution Partner Program, you possibly can leverage Adobe’s cutting-edge instruments and experience to remodel your shoppers’ digital presence, improve buyer engagement, and obtain outstanding advertising and marketing success.

Revenue sharing mannequin: 

Not disclosed

Why select Adobe Solution Partner Program: 

  • on-demand coaching and co-marketing sources
  • a restricted variety of certification examination vouchers to distribute for your shoppers + reductions on Adobe coaching and certifications
  • high-tier companions can use the Adobe trademark for web optimization functions
  • being featured on Partner Spotlight on Adobe’s social media channel
  • integration partnerships with Microsoft are additionally obtainable

Possible limitations: 

Adobe Solutions SaaS partnership comes with quite a few strings hooked up and a number of annual necessities a possible partner wants to satisfy relying on the particular tier. Some of the necessities embody upholding constructive buyer satisfaction scores, paying the Solution partner program charge (goes as excessive as $25.000 for the Platinum stage), or sustaining a sure minimal variety of profitable Adobe Experience Cloud buyer deployments.

4. Smith Agency Reseller program

Smith.ai agency reseller program

Smith.ai’s chatbot answer allows companies to automate their customer support and assist operations, enhancing their effectivity and buyer satisfaction – conversational advertising and marketing at its best!

The Smith.ai Reseller Program affords digital advertising and marketing agencies a novel alternative to offer AI-powered chatbot companies to their shoppers. With this SaaS partnership, you possibly can develop your supply and assist your shoppers optimize their assist companies and buyer interactions with clever chatbot options.

Revenue sharing mannequin: 

Smith.ai Reseller Program runs on a tiered fee construction based mostly on the variety of new paying shoppers and the period of the partnership. Resellers can earn a set quantity starting from $60 to $90, together with an 8% fee, for every new paying consumer who subscribes to a live-staffed receptionist or chat plan within the first 12 months. Resellers can then proceed incomes commissions at a price of 4% for subsequent years, making certain ongoing income from their consumer base.

Why select Smith.AI Reseller Program: 

  • devoted partner supervisor
  • {custom} pricing choices for every consumer’s finances
  • particular reductions for every of your shoppers subscribed to the service
  • an all-in-one partner portal for managing and monitoring your scaling

Possible limitations: 

Smith.ai might be a useful expertise partner for agencies whos shoppers rely on its most important product – AI-powered chatbots. These might be essential for your buyer success, but when your shoppers are after a broader vary of digital advertising and marketing companies from their SaaS partnerships, it might not be the best alternative.

5. Zendesk reseller and referral partner programs

Zendesk partner program

Zendesk is a strong CRM and assist software program that helps entrepreneurs ship distinctive buyer experiences.

The Zendesk Partner Program affords its digital advertising and marketing company companions the chance to offer their shoppers with industry-leading customer support options. With it, you possibly can profit from enhancing your total buyer satisfaction and loyalty.

Revenue sharing mannequin: 

Both programs supply percentage-based income shares based mostly on the companions’ tier and plans marketed to the company shoppers.

Why select Zendesk Partner Programs: 

  • precedence assist entry for premium companions
  • enhanced technical assist
  • sponsored demo accounts
  • devoted partner supervisor

Possible limitations: 

The disparity between completely different company companions’ tiers is sort of broad and the precise income share you possibly can count on from the partnership shouldn’t be specified. You must go certification so as to find a way absolutely leverage the partner ecosystem supplied by Zendesk.

6. Semrush Agency Partners program

Semrush agency partner program

Semrush is a complete digital advertising and marketing software program firm that equips entrepreneurs with superior web optimization, content material advertising and marketing, and promoting instruments.

The Semrush Partner Program is invaluable for digital advertising and marketing agencies because it permits them to leverage Semrush’s cutting-edge options to optimize their shoppers’ digital methods, drive natural site visitors, and obtain excellent outcomes. You will oftentimes see Semrush on the record for the best SaaS partner programs and for a superb cause, too!

Revenue sharing mannequin: 

Not disclosed, however seemingly percentage-based.

Why select Semrush Agency Partner Program: 

  • companions achieve entry to PR and advertising and marketing supplies for their enterprise
  • partner initiatives devoted to steer era
  • being featured on Semrush’s partner portal
  • entry to the Agency Growth Kit that will help you scale your enterprise

Possible limitations: 

Semrush affords quite a lot of programs and completely different tiers, starting from affiliate partner programs for small companies, technical companions occupied with integration partnerships particularly, or regional resellers programs. Since Agency Partner Program is essentially the most superior mannequin, it’s also the most expensive to keep up. So, primarily corporations with bigger budgets are inclined to opt-in for this one.

7. Klaviyo partner company platform

Klaviyo partner program

Klaviyo is a number one e mail advertising and marketing and automation platform that empowers entrepreneurs to create personalised and focused campaigns.

The Klaviyo Partner Program is particularly designed for digital advertising and marketing agencies, enabling them to supply their shoppers state-of-the-art e mail advertising and marketing options, drive engagement, and obtain greater conversion charges.

Revenue sharing mannequin: 

As Klaviyo’s referral partner, you possibly can earn as much as 20% income share per account. Since Klaviyo’s software program pricing is sort of steep, it provides as much as spectacular earnings rapidly.

Why select Klaviyo Partner Program: 

  • Increasing income share – the longer you stick with this SaaS partner program, the extra earnings you possibly can earn
  • ongoing buyer assist throughout a devoted Slack neighborhood, gross sales coaching, and strategic partnership steerage for new shoppers’ onboarding
  • devoted channel account supervisor

Possible limitations: 

While a extremely profitable SaaS partner program, Klaviyo doesn’t differentiate between affiliate and referral companions, integration companions, or agencies. As a outcome, the supply could also be slightly too common for some and troublesome to customise for the wants of your shoppers.

8. Vena Solutions Implementation Partners program

Vena Solutions Implementation Partners program

If you’re after the best SaaS partner programs, you possibly can’t miss on Vena Solutions. Vena Solutions is a number one supplier of cloud-based FP&A software program that empowers companies to streamline their monetary processes, enhance decision-making, and drive development.

Their partner program supplies digital advertising and marketing agencies with a novel alternative to collaborate with the tech firm and improve your shoppers’ ambition with industry-leading monetary planning and evaluation options.

Revenue sharing mannequin: 

As oftentimes the case with enterprise-level SaaS partner programs, the potential income share shouldn’t be disclosed previous to subscription.

Why select Vena Solutions Implementation Partners Program: 

  • promote pre-configured options good for agencies and consulting corporations
  • precedence placement on the web site and market
  • entry to gross sales enablement supplies and co-marketing sources
  • a devoted area for current companions

Possible limitations: 

The area of interest specialization of Vena Solutions is sort of uncommon which is why it received’t work for all agencies. It additionally doesn’t function in depth advertising and marketing automation choices. However, when you’re wanting for devoted tech companions to spice up your shoppers’ illustration – this is perhaps a superb match.

9. Hotjar partner program

Hotjar partner program

Hotjar is a number one all-in-one analytics and suggestions platform that helps companies perceive and optimize their customers’ experiences on their web sites and cellular apps.

The Hotjar Partner Program affords its SaaS companions an thrilling alternative to collaborate with their platform and achieve entry to highly effective analytics options. By becoming a member of the Hotjar Partner Program, you possibly can improve your service choices and assist your shoppers achieve priceless insights into person habits, drive conversion price optimization, and ship distinctive person experiences.

Revenue sharing mannequin: 

As with most strategic partnerships. the Hotjar Partner Program is predicated on a share of income share. As a partner, you may have the chance to earn as much as 25% so long as your referral maintains a paid plan with the answer.

Why select Hotjar Partner Program: 

  • Hotjar affords free platform coaching to all its current companions
  • Being a part of the partner ecosystem means that you can take part in a number of co-marketing initiatives
  • Hotjar’s companions are the primary to strive their latest options and product updates

Possible limitations: 

Hotjar affords one of many easiest and essentially the most clear SaaS partner programs available on the market, which is why it’s going to seemingly apply to massive enterprises and solo associates alike. However, you possibly can count on massive payouts solely as soon as your shoppers subscribe to a a number of years plan, which is oftentimes not the dedication an organization cooperating with an company is able to tackle.

10. Salesforce partner program

Salesforce partner program

Salesforce is a famend chief in CRM software program and a dependable SaaS partner, empowering companies to construct significant buyer relationships and drive development.

The Salesforce Consulting Partner Program comes with a prestigious alternative to offer your shoppers with top-tier consulting and implementation companies for the Salesforce platform. As a Salesforce Consulting Partner, you possibly can assist your shoppers leverage the total potential of Salesforce for streamlined operations, enhanced buyer engagement, and elevated enterprise success.

Revenue sharing mannequin: 

The income sharing mannequin for the Salesforce Partner Program is predicated on a share of web income. As an ISV partner, you’ll share 25% of your web income with Salesforce. This signifies that when you begin producing income and report it, Salesforce will take part in income sharing, fostering a mutually useful partnership between the ISV partner and Salesforce.

Why select Salesforce Partner Program: 

  • Salesforce is a acknowledged SaaS firm devoted to high-tier advertising and marketing automation, gross sales enablement, and CRM processes which can be essential for most digital entrepreneurs
  • You achieve entry to Partner Learning Camp devoted to bettering your gross sales course of and buyer success
  • Marketing and gross sales enablement supplies are additionally obtainable to all SaaS companions

Possible limitations: 

Signing up for the Salesforce partner program is a bit more difficult as it’s with different well-liked SaaS corporations open to partnerships. Partially, it’s difficult due to the platform’s AppExchange pricing and monetization method that requires all companions to buy further licenses.

11. ShoppingGives partner program

ShoppingGives partner program

ShoppingGives is a revolutionary platform that allows companies to effortlessly donate a portion of their gross sales to charitable causes. It is especially well-liked with agencies the vast majority of whose shoppers come from ecommerce.

The ShoppingGives Partner Program permits entrepreneurs to make a constructive social influence via their shoppers’ on-line procuring experiences. It’s an thrilling alternative to align your shoppers’ model with social duty, improve buyer loyalty, and drive significant change on the planet whereas additionally incomes some fee within the course of.

Revenue sharing mannequin: 

As a ShoppingGives partner, you possibly can earn 10-15% of the income share. Simple as that.

Why select ShoppingGives Partner Program: 

  • Dedicated company partner coaching means that you can enhance your shoppers’ expertise with the platform and enhance their ecommerce shops’ influence
  • You get entry to analytical insights on each yours and your shoppers’ efficiency inside the ShoppingGives partner ecosystem
  • Receive teaching, supplies, and strategic partnerships on how one can educate and appeal to extra shoppers

Possible limitations: 

As each the answer and its partner portal are devoted to ecommerce distributors, your company could not be capable of profit from it absolutely except you additionally concentrate on this particular area of interest.

How to decide on the best SaaS partner program for an company?

Step 1: Verify your enterprise wants and targets

Before selecting a SaaS partner program, it’s important to evaluate your enterprise’s wants and targets. Determine which companies you’re occupied with providing and the way they align along with your total enterprise technique. Consider which varieties of shoppers you serve and which services or products they is perhaps occupied with. By analyzing your enterprise wants and targets, you possibly can establish which SaaS partner programs are most fitted and align best along with your targets.

Step 2: Assess the Profit-Sharing Model

Evaluate the profit-sharing mannequin supplied by the SaaS partner program. Consider the fee construction and the way it aligns with your enterprise targets. Look for partner programs that supply aggressive fee charges, and make sure that the fee is predicated on buyer lifetime worth. This means you’ll earn a share of the income generated by the shopper for so long as they proceed to make use of the service. By assessing the profit-sharing mannequin, you possibly can decide which SaaS partner programs supply the best potential for income development.

Step 3: Consider Value and Trust

Partner with a SaaS supplier that values your contributions and affords dependable service. Look for suppliers with a confirmed monitor document of success and constructive buyer evaluations. Choose partner programs that supply value-added companies, resembling advertising and marketing content material and ongoing assist, that will help you and your shoppers maximize the worth of the service. By partnering with a trusted supplier, you possibly can make sure that you supply the best potential service to your shoppers and improve your status within the {industry}.

Step 4: Look for Co-Marketing Opportunities

Partner programs that supply co-marketing alternatives can assist you save time and sources whereas increasing your attain. Look for programs that supply advertising and marketing assist, resembling e mail templates, banners, and touchdown pages, that will help you generate extra leads and develop your enterprise. Additionally, search programs that encourage joint webinars, reviews, and eBooks that will help you create priceless content material and appeal to extra shoppers.

Step 5: Ensure Transparent Communication and Technical Support

Transparent communication and devoted technical assist are important when partnering with a SaaS supplier. Ensure that the partner program affords devoted assist for product onboarding and any technical data required. This will guarantee a seamless integration of the brand new service into your enterprise operations and decrease potential roadblocks. Also, look for programs with responsive assist groups that may handle your questions and issues promptly, making certain a clean partnership expertise.

Step 6: Access to Training and Certification Programs

Select a SaaS supplier that helps your enterprise with ongoing coaching and certification programs. This will allow your group to remain up-to-date with the most recent {industry} tendencies, best practices, and product developments, making certain optimum service for your shoppers. Certification programs can even assist your enterprise achieve credibility within the eyes of potential shoppers, demonstrating your experience and dedication to offering the best potential service.


By following the 6 steps outlined above, you may make an knowledgeable choice about which SaaS partner program is the best match for your enterprise. After all, there are many SaaS partner programs supplied by famend on-line companies on the market and nothing is stopping you from becoming a member of a couple of.

For instance, you possibly can present your ecommerce clients with a holistic expertise by leveraging GetResponse MAX’s advertising and marketing automation suite, Hotjar’s superior analytics answer, and ShoppingGives’ social iniative.

Sky is the restrict! You merely must be conscious when choosing which options to partner up with, as it’s your status as an company that will likely be at stake.