Looking for the most effective electronic mail advertising and marketing app to develop your Shopify retailer? Then you’re in the precise place!
In this text, I’ve reviewed the prime electronic mail advertising and marketing companies that combine instantly with Shopify. I’ve highlighted their key options and the professionals and cons you’ll need to hold in thoughts earlier than shopping for into them.
Before we dive in, let’s rapidly go over why it’s best to store round a bit earlier than you make investments in any of those apps.
Table Of Contents
Why examine completely different electronic mail advertising and marketing apps?
There are tons of of completely good electronic mail advertising and marketing companies obtainable available on the market. So why hassle evaluating them?
Despite the plain proven fact that they arrive at completely different worth factors, it’s vital to notice that not all Shopify electronic mail advertising and marketing apps supply the identical form of help for ecommerce companies.
Some supply the naked minimal set of options – letting you create primary electronic mail templates, ship promotional messages, and phase your prospects based mostly on their private attributes.
But there are additionally extra versatile electronic mail advertising and marketing instruments that’ll allow you to ship transactional emails, arrange automated electronic mail campaigns that will help you win again misplaced gross sales, and even attain prospects through different advertising and marketing channels comparable to SMS or internet push notifications.
In addition to pricing and the variety of options supplied by the e-mail advertising and marketing app, you’ll additionally need to be aware of whether or not the software you’re about to decide on has direct integration with Shopify and that it’s additionally simple to make use of. The easiness would possibly imply that the dashboard is intuitive and that it’s obtainable in your native language (if English isn’t your native language).
You don’t need to waste time working with an electronic mail editor that’s clunky or makes it onerous to create gorgeous electronic mail templates. Equally so, you’ll need to be sure the analytical dashboards give you actionable knowledge insights that’ll enable you steer your electronic mail advertising and marketing technique.
And should you get caught, you’ll need to know that your electronic mail advertising and marketing service supplier has your again – providing not solely strong documentation but in addition on-demand coaching and 24/7 real-time help.
As a retailer proprietor, listed here are the important thing options you’ll need to see in your electronic mail advertising and marketing service:
- Direct integration together with your ecommerce retailer to move buyer knowledge in real-time
- Prebuilt electronic mail templates that allow you to launch electronic mail advertising and marketing campaigns in moments
- Drag-and-drop electronic mail editor that will help you customise your emails to match your branding
- Automation workflows that allow you to ship automated campaigns based mostly in your prospects’ habits
- Popups and signup types to advertise your promotions and entice new prospects
- Additional options like SMS advertising and marketing automation paid advertisements, or stay chats that allow you to attain your prospects through a number of channels
Now that you understand what to look out for, let’s take a look at the instruments that’ll greatest help your electronic mail advertising and marketing technique.
Amp up your ecommerce advertising and marketing technique with these sources:
Video assessment of the most effective electronic mail advertising and marketing software program for Shopify
If you’d ask me about the most effective electronic mail advertising and marketing app for Shopify, I’d clearly say GetResponse.
As you’ll learn later in this text, it provides sturdy and extremely sensible options that any rising on-line retailer will discover helpful.
But to be sure to’re making the most effective choice for what you are promoting, take into account checking the next unbiased assessment.
Quick overview of the most effective electronic mail advertising and marketing for Shopify
Let’s increase a bit on these options and take a look at the professionals and cons of every electronic mail advertising and marketing software.
| Tool | Pros | Cons |
|---|---|---|
| GetResponse | Email and advertising and marketing automation platform that permits you to attain your prospects through emails, SMS, internet push notifications, stay chats, and extraStunning, fashionable, and totally customizable prebuilt electronic mail templatesAdvanced drag-and-drop electronic mail creatorAbility to construct and ship fast transactional emails with out utilizing APIPlatform obtainable in 10+ languages | SMS characteristic obtainable solely in the highest planMarketing automation can really feel a bit intimidating at first |
| Klaviyo | Good electronic mail automation workflowsVariety of electronic mail advertising and marketing templates and an excellent electronic mail builderStrong integration that passes alongside numerous contact data | The dashboard has a steep studying curveLets you market your retailer solely by means of electronic mail and SMSUnresponsive customer support |
| Omnisend | Prebuilt automations helpful for ecommerce shopsWebsite monitoring and superior segmentationMultichannel capabilities – SMS, internet pushes, pop-ups, and emails | Email editor missing some superior functionalitiesLimited variety of electronic mail templates |
| ActiveCampaign | Advanced automation capabilitiesAbility to gather critiques for social proofEasy to make use of electronic mail editor | Has a studying curve, should you’re not very technically expertLess-advanced electronic mail builder with barely outdated electronic mail templatesBasic signup types with restricted focusing on capabilities |
| Sendinblue | Multichannel – SMS, emails, transactional emails, paid advertisementsUnlimited variety of contacts on all plansRobust automation characteristic | Quite sophisticated UI, particularly in the automation builderExpensive – limitless automation obtainable solely in the Premium planSignup kind editor solely permits you to construct types from scratch – no prebuilt templates |
| Campaign Monitor | Advanced automation capabilitiesAbility to gather critiques for social proofEasy to make use of electronic mail editor | More costly than another platformsEmail editor isn’t as versatileLimited multichannel capabilities – lack of SMS or internet push notifications |
| Shopify Email | Built-into ShopifyIncostly to start outHandy electronic mail branding editor | Available solely for emailLimiting in case your retailer will get larger |
| Privy | Advanced pop-ups constructed to draw new contacts and save procuring cartsOne of the most effective rated apps in the Shopify app retailerMultichannel options – pop-ups, SMS, and emails | No choice to construct {custom} automation workflowsLimited electronic mail template libraryEmail editor lacks free inventory photos and extra superior options like inbox preview |
| MailerLite | A bit old style, however intuitive and simple to make use of dashboardAdvanced electronic mail creatorModern touchdown web page builder, albeit primary | Basic automation choicesLimited multichannel optionsSlow and unresponsive customer support |
| Drip | Slick electronic mail builder, though very completely different from what you could be used toPrebuilt automation workflows for ecommerce companiesRevenue knowledge obtainable proper contained in the workflow editor | Only for SMS and electronic mail advertising and marketingExpensive in comparison with different electronic mail advertising and marketing appsMarketing automation builder is difficult to make use of |
| Constant Contact | Free trial plan lasts 60 daysEmail editor contains many blocks and sections | It’s costlier than most different platformsThe electronic mail automation workflows are a bit primaryNo SMS or transactional emails |
| SmartrMail | Easy to make use ofIncludes a number of prebuilt automation workflows | The electronic mail editor is moderately primaryThe electronic mail automation workflows are a bit primaryLimited electronic mail template library |
12 greatest electronic mail advertising and marketing software program for shopify
1. GetResponse
GetResponse is an electronic mail and advertising and marketing software program for small to mid-market corporations that additionally packs numerous instruments for rising ecommerce shops.
With GetResponse, you’ll be capable of create and ship advertising and marketing emails that look nice on any machine. It provides gorgeous prebuilt electronic mail templates in addition to an electronic mail creator that provides superior options like inbox and dark-mode preview that’ll guarantee your campaigns are pixel-perfect.
Prebuilt ecommerce electronic mail templates in GetResponse.Once you’ve built-in GetResponse together with your Shopify retailer, you’ll additionally be capable of use buyer knowledge to create segments and ship extremely focused electronic mail campaigns. That means your each message may have a better affect and can generate extra gross sales.
In addition to common advertising and marketing emails, this platform additionally comes with an entire set of different options which are vital for Shopify retailers.
Example of a popup kind template obtainable in GetResponse.
These embody:
- Marketing automation workflows letting you ship related communication all through all the buyer journey
- Signup types and popups letting you entice new prospects and promote your gross sales campaigns
- SMS advertising and marketing automation letting you attain current prospects with SMS messages wherever they’re
- Web push notifications letting you promote your new gross sales and reductions even when folks aren’t at present in your web site
- Live chats supplying you with a direct channel of communication with potential prospects needing extra help
- Quick transactional emails letting you ship order confirmations, deserted cart campaigns, and different time-sensitive data with out the necessity for coding or API
Marketing automation workflow instance.
And that’s solely a fraction of all of the options you’ll discover inside GetResponse. You can even profit from paid advertisements, Website Builder, touchdown web page creator, webinars, and conversion funnels.
If English isn’t your native language, you’ll additionally need to know that the GetResponse dashboard is accessible in 10+ languages, and it provides electronic mail help in 8 languages.
Pro tip: Check out the GetResponse Shopify integration and every part you are able to do with it.
Ecommerce gross sales income statistics in GetResponse
GetResponse pricing
GetResponse provides a really beneficiant free plan that features 2,500 newsletters, types and popups, web site builder, touchdown pages, plus entry to all superior options for 30 days.
For Shopify retailer homeowners, it provides two paid plans:
- Ecommerce advertising and marketing – ranging from $119 monthly for 1,000 contacts, and contains promo codes, product suggestions, income studies, fast transactional emails, and different superior advertising and marketing automation options.
- MAX – custom-priced plan for retailer homeowners with bigger lists or requiring extra superior options like devoted IP handle, single sign-on entry, and account administration.
Pros and cons of GetResponse
| Pros | Cons |
|---|---|
| Stunning, fashionable, and totally customizable prebuilt electronic mail templates | Marketing automation can really feel a bit intimidating at first |
| Advanced drag-and-drop electronic mail creator | SMS characteristic obtainable solely in the highest plan |
| Advanced electronic mail and advertising and marketing automation platform that permits you to attain your prospects through emails, SMS, internet push notifications, stay chats, and extra | Aimed at rising on-line shops moderately than inexperienced persons |
| Ability to construct and ship fast transactional emails with out coding, utilizing API or SMTP | |
| Platform obtainable in 10+ languages |
👉 Check out the official GetResponse app in the Shopify app store.
2. Klaviyo
Klaviyo is one other electronic mail advertising and marketing app that ought to be in your radar should you’re trying to develop your Shopify retailer.
It packs some superior electronic mail advertising and marketing and automation options, letting you arrange superior automated eventualities for attracting new patrons and repeat prospects alike.
To construct out your electronic mail campaigns, you’ve gotten two choices. You can begin from scratch utilizing their new electronic mail builder or choose one of many ready-made templates obtainable by means of the outdated electronic mail creator.
The new drag-and-drop builder is powerful, providing full customization choices and even offering logic circumstances for displaying particular person graphical components.
The older model is much less versatile and barely much less intuitive, nevertheless it’s nonetheless usable for small companies with out a graphic designer on the group.
Email templates in Klaviyo.The automation capabilities are very environment friendly, that includes an important workflows comparable to cart abandonment campaigns and lead nurturing sequences.
The draw back is that the platform primarily focuses on emails and SMS, providing no capabilities in phrases of different essential advertising and marketing channels like internet pushes or paid advertisements.
Klaviyo automation editor.Klaviyo pricing
Klaviyo’s pricing varies relying on the scale of your contact record and the variety of SMS messages you need to ship every month.
For the e-mail record measurement of 1,000 contacts, the month-to-month invoice might be $45/mo (electronic mail solely) and $60/mo (electronic mail and 1,250 SMS) .
Pros and cons of Klaviyo
| Pros | Cons |
|---|---|
| Good electronic mail automation workflows | The dashboard has a steep studying curve |
| Variety of electronic mail advertising and marketing templates and an excellent electronic mail builder | Lets you market your retailer solely by means of electronic mail and SMS |
| Strong integration that passes alongside numerous contact data | Unresponsive customer support |
👉 Check out the official Klaviyo app in the Shopify app retailer.
Four Clever Scenarios for Ecommerce Marketing Automation
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3. Omnisend
Omnisend is an electronic mail, SMS, and internet push notifications platform devoted to ecommerce.
It contains prebuilt automations for cart and product abandonment, new subscribers, buyer suggestions, and reactivation emails.
When it involves electronic mail advertising and marketing capabilities, the platform provides a strong vary of options. It permits you to ship promotional campaigns, run an A/B checks, and even routinely resend your messages to those that haven’t opened your first electronic mail.
Omnisend automation builder.The software solely provides a handful of electronic mail templates (about 10), however the ones supplied seem like they have been made with on-line shops in thoughts.
The electronic mail editor is intuitive and fashionable, though it lacks sure very important options like a built-in picture editor, free picture gallery, cell optimization of particular components, or dark-mode preview.
Overall, it’s an excellent electronic mail advertising and marketing service, nevertheless it appears to be aiming at extra superior customers which have all their advertising and marketing belongings ready by a designer.
Omnisend pricing
Omnisend encompasses a free plan restricted to 500 emails/mo. and 250 contacts.
On prime of that, it additionally has an Email plan priced at $20/mo. for as much as 1,000 contacts and an Email & SMS plan priced at $59/mo. for as much as 1,000 contacts and as much as 3,933 SMS/mo.
Pros and cons of Omnisend:
| Pros | Cons |
|---|---|
| Prebuilt automations helpful for ecommerce shops | Email editor missing some superior functionalities |
| Website monitoring and superior segmentation | Limited variety of electronic mail templates |
| Multichannel capabilities – SMS, internet pushes, pop ups, and emails |
👉 Check out the official Omnisend app in the Shopify app retailer.
4. EnergeticCampaign
EnergeticCampaign is one other in style electronic mail advertising and marketing platform, focusing totally on automation options that’ll enable you develop your Shopify retailer.
It comes with 500+ prebuilt automation workflows that’ll allow you to ship welcome emails, post-purchase sequences, and lots of different superior eventualities.
While the platform appears to deal with B2B and gross sales automation, it additionally connects main ecommerce platforms, together with Shopify.
EnergeticCampaign automation builder.Its electronic mail creator is elegant, but a bit primary, missing important options like free inventory photograph libraries, sections that’ll allow you to create superior design layouts like zig-zag or two-column.
EnergeticCampaign provides an excellent number of electronic mail templates, though they’re a bit outdated so you could need to additional time sprucing them up earlier than launching main electronic mail campaigns.
The signup kind builder is sort of restricted though elegant. It permits you to gather important details about your web site guests, however you gained’t be capable of do superior focusing on or time-delay your types.
Aside from emails and automation, EnergeticCampaign additionally options:
- SMS and textual content campaigns
- Social media and Whatsapp advertising and marketing
- Web personalization
- Landing pages
- Chats
Email templates in EnergeticCampaign.EnergeticCampaign pricing
EnergeticCampaign doesn’t supply a free plan, however you’ll be able to check it throughout their 14-day free trial.
On prime of that, it provides three paid plans the place the Shopify integration’s obtainable – Lite, Plus, and Professional ranging between $39 to $187 for as much as 1,000 contacts.
Based on its pricing, it’s barely extra premium in comparison with many others you’ll see in this comparability.
Pros and cons of EnergeticCampaign
| Pros | Cons |
|---|---|
| Advanced advertising and marketing automation with 500+ pre-built workflows | Has a studying curve, should you’re not very technically expert |
| Multichannel capabilities through SMS, Whatsapp, and touchdown pages | Less-advanced electronic mail builder with barely outdated electronic mail templates |
| Strong integrations with exterior apps | Basic signup types with restricted focusing on capabilities |
👉 Check out the official ActiveCampaign app in the Shopify app retailer.
5. Sendinblue
Sendinblue is a advertising and marketing automation platform that additionally permits you to ship electronic mail blasts, run SMS campaigns, arrange touchdown pages, or promote what you are promoting with paid advertisements.
Compared to different electronic mail advertising and marketing companies in this roundup, it’s positively on the extra sturdy aspect.
When it involves the core electronic mail advertising and marketing functionalities, the platform provides an honest variety of ready-made templates (40+) – though they’re fairly old-school – in addition to an intuitive electronic mail builder you should use to customise your campaigns.
The editor additionally comes with free inventory images (roughly 200), a built-in picture editor, and the flexibility to show particular person components based mostly on recipients assembly sure circumstances.
Sendinblue contains automated workflows divided up into classes based mostly on their objective: enhance engagement, drive extra site visitors, improve income, or construct relationships.
Sendinblue automation builder.The workflows you’ll be able to construct utilizing this software will be very sturdy. However, should you’re simply beginning out the editor could really feel a bit intimidating. It’s additionally very strict, because it doesn’t allow you to select the place every ingredient is positioned in the sector. Thus, should you’re going to construct a sophisticated state of affairs, you’ll find yourself with a really lengthy, vertical workflow which may be difficult to research.
Sendinblue electronic mail templates.
Sendinblue pricing
Sendinblue provides a beneficiant free plan with limitless subscribers with a send-limit cap of as much as 300 emails per day.
It additionally provides two fundamental paid plans, which additionally supply limitless contacts however have characteristic and sending quantity limits.
The Starter plan begins at $25/mo. for as much as 20,000 emails monthly and automation for 2,000 contacts. The Business plan is priced at $65/mo. additionally for as much as 20,000 emails however has no automation restrict.
In addition, there’s additionally a custom-priced plan referred to as Enterprise.
Pros and cons of Sendinblue
| Pros | Cons |
|---|---|
| Multichannel – SMS, emails, transactional emails, paid advertisements | Quite sophisticated UI, particularly in the automation builder |
| Unlimited variety of contacts on all plans | Expensive – limitless automation obtainable solely in the Premium plan |
| Robust automation characteristic | Signup kind editor solely permits you to construct types from scratch – no prebuilt templates |
👉 Check out the official Sendinblue app in the Shopify app retailer.
6. Campaign Monitor
Campaign Monitor is an electronic mail advertising and marketing software program that packs some very helpful options for ecommerce shops.
Inside, you’ll discover a sturdy electronic mail builder, advertising and marketing automation workflows, transactional emails, pop-ups, and naturally analytics.
The electronic mail builder seems to be very fashionable and is simple to make use of. It comes with quite a lot of blocks and free inventory images powered by Unsplash. What’s odd, nonetheless, is that the e-mail editor doesn’t allow you to add completely different sorts of sections (for instance, two-column) until your template already had one in it. That means it’s not precisely versatile if you wish to mess around together with your electronic mail layouts.
The scenario’s completely different in the case of its automation characteristic. The workflows are versatile, letting you create completely different electronic mail sequences based mostly on the circumstances you select. It options welcoming sequence, and you may phase your viewers based mostly on hyperlinks clicked, emails opened, product bought, or web site visits.
CM Commerce automation builder.Campaign Monitor additionally permits you to generate and observe promo codes, ship automated product suggestions, and supplies you with gross sales income analytics – all helpful for on-line shops.
Campaign Monitor templates.Campaign Monitor pricing
The ecommerce model of Campaign Monitor, referred to as CM Commerce comes in two plans. For a 1,000 contact record you’d be Starter for $29/mo. or Growth for $49/mo.
Pros and cons of Campaign Monitor
| Pros | Cons |
|---|---|
| Advanced automation capabilities | More costly than another platforms |
| Ability to gather critiques for social proof | Email editor isn’t as versatile |
| Easy to make use of electronic mail editor | Limited multichannel capabilities – lack of SMS or internet push notifications |
👉 Check out the official CampaignMonitor app in the Shopify app retailer.
7. Shopify electronic mail
Shopify Email is an official Shopify app that permits you to run important electronic mail advertising and marketing campaigns for your retailer.
The app is barely extra primary than the opposite platforms we reviewed in this round-up, nevertheless it is likely to be an excellent place to start out should you’re new to electronic mail advertising and marketing.
It provides an honest variety of templates (about 30) and an electronic mail editor that permits you to customise your messages totally. While it lacks some superior options – like spam verify or mobile-device optimization – it does embody one useful characteristic referred to as template branding editor. With it, you’ll be able to regulate the colour scheme and font kinds of all of your electronic mail templates in one single place.
Shopify Email provides a rising record of premade automation templates that’ll allow you to welcome new subscribers, upsell first-time patrons, and win-back outdated prospects. You’ll additionally be capable of arrange {custom} workflows that’ll ship emails routinely based mostly in your state of affairs.
That’s about all you are able to do with this app – ship emails and construct electronic mail automation workflows. You’ll must look for one other software should you’d love to do something past that – like launching pop-ups to gather extra subscribers, re-marketing campaigns on Facebook, or A/B testing your promotional emails.
Shopify electronic mail templates.Shopify electronic mail pricing
If your Shopify retailer is on any of the paid plans, you’ll be capable of ship as much as 10,000 emails/mo through Shopify Email at no additional value.
If you exceed this restrict in a given month, you’ll need to pay $0.001 for each extra electronic mail ($1 for 1,000 emails).
Pros and cons of Shopify electronic mail
| Pros | Cons |
|---|---|
| Developed by Shopify | Limited automations |
| Free to start out | Available solely for electronic mail |
| Handy electronic mail branding editor | No list-building options |
👉 Check out the official Shopify Email app in the Shopify app retailer.
8. Privy
Privy’s one other electronic mail advertising and marketing software value trying out if you wish to develop your on-line gross sales.
Their fundamental focus are pop-ups, electronic mail campaigns, and SMS campaigns.
Throughout all the signup course of, you’ll be able to inform that this app has been constructed for ecommerce retailer homeowners.
When selecting to create your account, you’ll be able to set it up utilizing your Shopify retailer login. When you log into their dashboard, you’re introduced with imagery and metrics which are essential for on-line retailers – convert income, electronic mail income, and income coming from saved carts.
Email templates in Privy.
The pop-up builder is sort of versatile, providing much more dynamic and fascinating kind layouts. It not solely permits you to entice new subscribers, however you can too use it to advertise your new gross sales campaigns.
The electronic mail editor provides all of the important options you’ll must arrange an efficient electronic mail advertising and marketing marketing campaign. You have quite a lot of content material blocks to select from and you may customise which of them gained’t be displayed on cell units.
Although their electronic mail template library isn’t very wealthy, the templates you’ll discover there look fairly fashionable.
In phrases of automation, Privy comes with prebuilt eventualities that you should use to observe up after somebody made a purchase order or attempt to get well a misplaced basket. Unfortunately, you can not construct {custom} workflows following extra sturdy eventualities.
Privy automations.Privy pricing
Privy provides a free plan (for as much as 100 contacts) in addition to two paid plans based mostly on the variety of contacts and SMS quantity.
For an inventory consisting of 1,000 contacts, you’re $30/mo. for Starter and $45/mo. for their Growth plan.
For folks solely in their pop-ups, Privy additionally provides a Convert plan that’s free for as much as 5,000 month-to-month visits after which goes as much as $70/mo. for as much as 50,000 pageviews.
Pros and cons of Privy
| Pros | Cons |
|---|---|
| Advanced pop-ups constructed to draw new contacts and save procuring carts | No choice to construct {custom} automation workflows |
| One of the most effective rated apps in the Shopify app retailer | Limited electronic mail template library |
| Multichannel options – pop-ups, SMS, and emails | Email editor lacks free inventory photos and extra superior options like inbox preview |
👉 Check out the official Privy app in the Shopify app retailer.
9. MailerLite
MailerLite is an electronic mail advertising and marketing software program that features easy automation and instruments for product promoting in addition to an internet site and touchdown web page builder.
The ecommerce suite permits you to construct automated emails based mostly on earlier purchases, deserted carts electronic mail, ecommerce newsletters, and gross sales monitoring. Unfortunately, there aren’t any prebuilt automation workflows, so that you’ll have to start out from scratch.
MailerLite automation.
Similarly to the beforehand reviewed apps, MailerLite options:
- Email builder with properly trying predesigned templates
- Pop-ups and touchdown pages
- Transactional electronic mail service
- Built-in photograph modifying
- Automation workflows
Overall, it’s a strong electronic mail advertising and marketing app, however plainly its Shopify integration doesn’t work all too nicely. As you’ll see in the Shopify app retailer, the combination randomly disconnects and the customer support isn’t too useful.
Other than that, the app doesn’t supply as many multichannel options because it focuses totally on emails and touchdown pages.
Email templates in MailerLite.
MailerLite pricing
If you’re trying to solely ship emails, MailerLite might be essentially the most inexpensive choice in this roundup.
It’s free for as much as 1,000 contacts however has sending limitations.
If you need to have limitless sends, you’re $10 monthly for 1,000 contacts.
Pros and cons of MailerLite
| Pros | Cons |
|---|---|
| A bit old style, however intuitive and simple to make use of dashboard | Basic automation choices |
| Advanced electronic mail creator | Limited multichannel options |
| Modern touchdown web page builder, albeit primary | Slow and unresponsive customer support |
👉 Check out the official MailerLite app in the Shopify app retailer.
10. Drip
Drip is an SMS and electronic mail advertising and marketing platform for ecommerce companies.
It options an electronic mail builder, segmentation choices, and ecommerce playbooks – premade pathways that will help you promote.
Drip options automation for varied eventualities, like welcoming sequence, deserted carts, and post-purchase emails.
Drip automation.Its visible electronic mail builder is fairly slick though it might want a while getting used to because it’s very completely different from what you’ll see in different electronic mail advertising and marketing companies. At the identical time, it has some very sturdy components, like clear identification of particular sections or real-time cell and desktop preview.
It’s additionally received an honest number of prebuilt templates, though selecting the best one is sort of difficult because the template view pod could be very contained.
Drip electronic mail templates.Drip pricing
There’s no free plan, however you’ll be able to check the marketing campaign with a 14-day free trial.
The worth depends upon the variety of contacts and your SMS sending quantity
The worth for 2,500 contacts is $39/mo. for simply emails.
Pros and cons of Drip
| Pros | Cons |
|---|---|
| Slick electronic mail builder, though very completely different from what you could be used to | Only for SMS and electronic mail advertising and marketing |
| Prebuilt automation workflows for ecommerce companies | Expensive in comparison with different electronic mail advertising and marketing apps |
| Revenue knowledge obtainable proper contained in the workflow editor | Marketing automation builder is difficult to make use of |
👉 Check out the official Drip app in the Shopify app retailer.
11. Constant Contact
Constant Contact is a well known electronic mail advertising and marketing software program that additionally packs multichannel functionalities comparable to touchdown pages, social media posts, and surveys.
Its electronic mail advertising and marketing suite contains normal options like signup types, segmentation, electronic mail builder, and electronic mail automation.
The electronic mail builder works nicely, though its UI is barely extra old-school in comparison with different related platforms. Despite that, it packs some helpful options that aren’t quite common in this area, like a ballot field, occasion RSVP field, and product field.
The electronic mail templates are barely outdated, but you’ll be capable of discover some nicer-looking ones that’ll work nicely for your ecommerce enterprise.
When it involves electronic mail automation, Constant Contact’s workflow builder is a bit primary. You can’t cut up check your sequences, phase your viewers throughout the workflow, or follow-up through different advertising and marketing channels like internet push notifications.
Constant Contact automation.If you need to construct a much bigger electronic mail record, you should use their sign-up kind builder, nevertheless it’s not very fashionable and doesn’t embody pre-built templates. On the opposite hand, their web site builder is fashionable and will help you arrange a touchdown web page effectively.
Constant Contact electronic mail templates.Constant Contact pricing
CC doesn’t supply a free plan, however its free trial lasts for 60 days. Unfortunately, the signup kind builder shouldn’t be included in it.
On prime of that, there are two paid plans – the Core plan is priced at $45/mo. for the record measurement of as much as 2,500 contacts and an electronic mail Plus plan is priced at $70/mo. for the identical measurement viewers.
Pros and cons of Constant Contact
| Pros | Cons |
|---|---|
| Free trial plan lasts 60 days | It’s costlier than most different platforms |
| Email editor contains many blocks and sections | The electronic mail automation workflows are a bit primary |
| No transactional emails |
👉 Check out the official Constant Contact app in the Shopify app retailer.
Want to see how Constant Contact compares with GetResponse? Have a take a look at our detailed GetResponse vs. Constant Contact assessment.
Read extra: 10 Best Popup Software Reviewed
12. SmartrMail
SmartrMail is a newcomer to the market, based in 2016. It’s an electronic mail and SMS advertising and marketing platform that options instruments for creating emails, segmentation, and pop-ups.
It additionally contains six premade automations for welcoming sequence, deserted carts, win-back campaigns, post-purchase, cross-sales, and critiques.
SmartrMail automation.Audience segmentation is predicated on deep knowledge utilization from Shopify. However, you’ll be able to solely observe buyer buy exercise.
As far as the e-mail templates go, some look very fashionable and smooth, whereas others are fairly outdated. The editor is moderately primary, and it doesn’t characteristic a picture gallery.
SmartrMail electronic mail templates.Interestingly, the platform can solely be accessed if you have already got an account with Shopify or one other ecommerce platform. That would possibly doubtlessly imply their integrations might be well-developed but in addition poses a threat in case you ever determine emigrate your store to a platform they don’t help, comparable to Magento.
SmartrMail pricing
You can use SmartMail for free when you have lower than 1,000 subscribers.
The Standard plan is priced at $19/mo., and you may ship 12 emails per subscriber.
The Unlimited plan is priced at $99/mo., and right here you’ll be able to ship limitless emails, A/B check, and use automations with out a cap.
Pros and cons of SmartrMail
| Pros | Cons |
|---|---|
| Easy to make use of | The electronic mail editor is moderately primary |
| Includes a number of prebuilt automation workflows | The electronic mail automation workflows are a bit primary |
| Limited electronic mail template library |
👉 Check out the official SmartrMail app in the Shopify app retailer.
Best electronic mail advertising and marketing app for Shopify – which one to decide on?
As you’ll be able to see, there are numerous choices to select from.
Online retailer homeowners generally want some assist to know precisely which ecommerce electronic mail advertising and marketing app to decide on.
That’s why we at all times attempt to record apps and software program that can cowl a variety of use circumstances.
Even should you’re simply beginning out, your most secure wager is on the e-mail advertising and marketing software program that features extra options than simply electronic mail automation.
Down the highway, you would possibly must announce your new gross sales promos through SMS, internet push notifications, pop-ups, or supply real-time buyer help through stay chats.
You’re welcome to buy round and check out a number of the electronic mail advertising and marketing instruments we’ve listed above – all of them supply free trials or common free accounts.
And in case you’ve made up your thoughts to present GetResponse a attempt, go forward and take it for a spin.
And should you ever get caught, ensure that the nice buyer help might be glad to give you a serving to hand.
The free plan provides you entry to all of the instruments you’ll must develop your Shopify retailer.